- Overview
Contest: Project Home Improved $100,000 Giveaway by USA TODAY and content creator Jenna Phipps.
Total Prize Pool: $100,000—split across three winners.
Grand Prize: $50,000 cash + virtual design consult with HGTV’s Dave & Jenny Marrs.
Second & Third Prizes: $25,000 each, plus the same 20-minute virtual design consultation.
- Key Details & Eligibility
Entry Window: March 14, 2025 (12:01 a.m. ET) to May 9, 2025 (11:59 p.m. ET).
Eligibility: Open to legal residents of the contiguous U.S. and D.C. (excluding AK, HI, PR), aged 21+, and owners of a single-family home.
Entry Limit: One entry per person per day.
Format: Free to enter via online registration.
- Prize Summary
Prize Tier Amount Perk
Grand Prize $50,000 Cash + consult with Dave & Jenny Marrs
2nd Place (2 winners) $25,000 each Cash + consult with Marrs
Total ARV $100,000 Across all winners
- Promotion & Appeal
The consultation comes from the Fixer to Fabulous stars, lending strong design credibility and publicity appeal.
Emphasized in media as a rare chance to fund major home improvements with added professional insight.
- Why It Matters
Strong Motivation to Renovate: $50,000 can significantly impact projects like kitchen upgrades, bathroom remodels, or eco-efficiency improvements.
Design Support Included: Professional consultation enhances the value beyond just the cash.
Wide Accessibility: No purchase necessary—open to most U.S. homeowners.